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ACTIII PRODUCTIONS

Masnaf

مصنف

The full commercial · 01:16

A cultural campaign marking the opening of Masnaf’s heritage restaurant in Riyadh. Produced by ACT 3 in collaboration with Malaha Agency.

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Year
2025
Format
Cultural Brand Campaign
Genre
Culture · Food · Place
Director
Musab Muharraq
Production
ACT 3 Production
ACTIII Role
Production
In collaboration with
Malaha Agency
Client
Masnaf Restaurant

Frames from the commercial

03

Behind the scenes

04
The crew and equipment on location.
The crew setting up lighting in the greenery.
The camera during a scene from the commercial.
Lighting and set preparation for an interior scene.
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BEYOND THE FRAME

How We Made Masnaf

Read the production story ↗

Next project

Tourism Campaign Collage

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